The new ecommerce platform should provide user friendly and intuitive navigation and easy access for creating and ordering unique exhibition stands for specific events.
Dynamicweb as a solution
Jaarbeurs have gathered all their digital business processes in the new Dynamicweb solution, which enables the company to auto-generate some 60 exhibition sites and shops a year. The PIM and ecommerce integration enables Jaarbeurs to save valuable time and money by reusing product data.
Both Jaarbeurs and their customers benefit from the single platform solution, as it automates processes and ensures consistency. It enables Jaarbeurs to reduce the amount of manual resources spend on creating new exhibition websites, and customers benefit from the familiar setup, which makes the product creation and ordering process more simple and effective.
The new Dynamicweb shop is the one access point solution for Jaarbeurs, to provide optimal service for the exhibitors. The company can create shops with one touch on the button and easily personalize the content for each shop and exhibition. All combined the new multi-shop and multi-language solution generates the following advantages:
- Increasing customer satisfaction; - Less employees to do the same job; - Less technical issues, because everything is working together in one shop, instead of four; - More sales, because creating your own stands for fairs has never been this easy.